South of LA partnered with Sense Safety to transform their emergency-preparedness product into a clear, trustworthy brand experience built for parent confidence and retail growth. Through strategy, identity, packaging, website design, Amazon content, photography, social, and campaign assets, we helped simplify the product story, communicate its value, and create a cohesive system that makes preparedness feel calm, approachable, and actionable.
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South of LA brought clarity to every part of the Sense Safety launch. They helped us take a product built around protection and turn it into something parents could immediately understand and trust.
Lauren Mitchell
Head of Product Marketing, Sense Safety